One
of the logos above is over twice the file size
of the other, can you tell which one it is?
On
closer inspection you should be able to see
the one on the right is the graphic that has
been optimised, the difference however is hardly
noticable unless your actively looking for it.
You may be suprised to know that the graphic
on the left is 17k in size while the one on
the right is only 7k.
Imagine
a website where the graphics have not been properly
optimised and then one created by 3k-design.
You can see that we are not exaggerating when
we say we significantly improve the performace
of your website sometimes by over 100%. Essentially
this means that your potential customers have
a better experience of your website and are
therefore more likely to develop a positive
image of your company.
Check
your own website now or one of your competitiors,
its easy. Right click on any image or picture
with your mouse and a drop down box will appear,
select properties (the last menu
item on the list) and the properties box will
appear, next to size: will be a figure
normally quoted in bytes i.e. 1000 bytes. There
are 1000 bytes in 1k of information hence 17000
bytes = 17K. Try it on the image above or evaluate
your own website. Note that sometimes designers
break down large images into smaller squares.
Our Approach
